FKF Southern Branch Chairman Anthony Makau has hailed Football Kenya Federation’s partnership with OdiBets as a landmark project in grass root football development.
Late last year, FKF unveiled the leading online gaming firm as its County Leagues partner. Through the deal, FKF would receive KES 127 Million over three years. Clubs participating in the leagues would also receive kits as well as other in kind provisions from OdiBets.
Early this year, under the OdiMtaani wave, the gaming firm kicked off the actualization of the project.
Over 200 clubs taking part in county leagues across Nairobi, Coast, and Eastern regions received jersey sets for their home and away matches. Rift Valley, Central, Western and North Eastern regions are next in line in the next phase of the project.
“Our grass root clubs have been struggling to acquire equipment and proper kits for the matches. I want to thank FKF and Odibets for this timely boost,” said FKF Southern Branch Chairman Anthony Makau, while handing over jerseys to clubs in Makueni, Kitui and Machakos.
“Under the leadership of president Nick Mwendwa, we have had sponsors come on board, especially at this time when the game is facing financial strain. It is my hope that even more partners will come on board for the betterment of Kenyan football,” he added.
This partnership also comes on the back of yet another partnership with online gaming firm Betika. The Kenyan company is the National Super League partner, as well as the Federation’s Community Football Partner, under the Betika na Community wave.
Yet another gaming firm, Betway, has also, most recently, come on board for the FKF Cup, now renamed the FKF Betway Cup, in a KES 45 Million 3-year deal.